Lands Website Redesign
The Doyon Limited Lands website redesign focused on improving navigation, accessibility, and clarity to ensure that over 20,000 shareholders could quickly and efficiently find complex land, trespass, and permitting related information.
The live site can be viewed at: www.doyon.com/lands/
The site structure was significantly overhauled based on common shareholder inquiries and feedback. The original limited dropdown categories (Lands, Carbon Forestry, Trespass, and Natural Resources) were expanded to directly expose critical pages.
New, comprehensive pages were strategically developed and added to the navigation. Key functional pages added include Permitting, Forestry, Forest Management, Stewardship , Trespass Mitigation, Management. This ensures all essential land information is comprehensive and logically organized for shareholders.
Updated layouts were implemented to highlight or move critical information, making complex land data more digestible.
More detailed information was added to existing sections to improve the depth of knowledge available to shareholders.
Additional improvements included updated visuals, clear content hierarchies, and interactive elements implemented to support both desktop and mobile users. The redesign also emphasized accessibility and readability standards for all shareholder demographics.
By streamlining content, adding necessary regulatory and service-oriented pages, and modernizing the visual presentation, the website now provides a significantly more engaging, informative, and user-friendly experience.